Gavin Burke
C Block
2/4/16
Gavin’s Ice Cream
Product: All types of ice cream and snacks sold from a boat
Price: I can jack up the prices because there won’t be much competition on a small lake
Promotion: People will really want some ice cream when they are out on the water or at the beach
Place: Different beaches or houses around the lake
The boat will be competing with other ice cream boats around different lakes.
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